Spotlight on India" view DMA USA 2004 (New Orleans) presentation
International Day presentation - June 19,2006

International Day Presentation - June 19th 2006
The World Is Flat
A Brief History of the Twenty-First Century

A timely and essential report on globalization, its successes and discontents, powerfully illuminated by one of our most respected journalists.

In this brilliant new book, the award-winning New York Times columnist Thomas Friedman demystifies the brave new world for readers, allowing them to make sense of the often bewildering global scene unfolding before their eyes. With his inimitable ability to translate complex foreign policy and economic issues, Friedman explains how the flattening of the world happened at the dawn of the twenty-first century; what it means to countries, companies, communities, and individuals; and how governments and societies can, and must, adapt.
Direct Mail For Dummies
Richard Goldsmith / Published 2001

Direct Marketing: Strategy, Planning, Execution
Edward L. Nash / Hardcover / Published 1994

Being Direct: Making Advertising Pay
Lester Wunderman / Hardcover / Published 1997

The Complete Direct Marketing Sourcebook:
A Step-By-Step Guide to Organizing and Managing a Successful Direct Marketing Program (Wiley Small Business)
John Kremer / Paperback / Published 1992
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